February 15, 2024

Design Detail: Shanghai Disneyland's Treasure Cove

Design detail is what used to make the Disney parks unique. It's not exclusive to them anymore as Universal Creative has made huge strides to transform old spaces into highly detailed ones as well as create modern day theme park masterpieces. Their Diagon Alley at Islands of Adventure is the best single Intellectual Property themed land ever. (Proof is here.) But that is not to say Disney Imagineering has given up on delivering lands rich in artistry and hidden design gems to discover.

In spite of how large the park is and how this creates a lack of charm, Shanghai Disneyland holds a fair amount of design detail. When the lands feel sterile (surprisingly, Fantasyland for example), it's really bad. But when it's good, it's really good.


When it comes to Mainland China's Disney park - let's be clear here, it is not the other way around- it seems everyone is focusing on Zootopia right now. That's expected as it is brand new, but I'd like to look at a different area instead. The pirate themed Treasure Cove is also an example of great design. 

Yes, Pirates of the Caribbean: Battle for the Sunken Treasure excels in this area. From entrance to queue to the incredible attraction itself, Imagineering hit a grand slam! 

But on the smaller side of the scale, take a look at the top photo of the almost hidden prison cel just above the waterline of the bay that straddles both Treasure Cove and Adventure Isle. There's a skeleton of the last prisoner peering out from behind the bars. You can only see if from the canoes, but it is something that they did not have to add. These thoughtful touches bring something to the park that most guests probably can't put their finger on, but when found all over, they add a depth and richness to the entire park.  Storytelling at its finest.

Here's one more to be found in Treasure Cove...

There's more design detail posts on the blog as these are part of what make great theme parks compelling. At least to me. And probably to you as well if you've read this far!

(Photographer unknown.)

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