June 7, 2019

It Was Only Yesterday

It was in fact early 1975 when this brand new icon was designed for Karen and Richard Carpenter, one of the most successful recording acts of the 1970s- and one whose legacy continues today. 

Just before the release of their landmark album, Horizon, A&M Records took out an add in Billboard magazine, revealing the new look while still using the duo's classic and iconic logo.


The new logo was clearly inspired by the photo above while the duo were on tour in Japan. 



Only Yesterday was the new single being promoted. Certainly one of the most successful of the Carpenters latter half of the decades singles. Richard and lyricist John Bettis turned out a well respected body of work, giving Karen a rich tapestry of stories to share. On this one, those basement level opening notes remain some of my favorite. No one could do what Karen did, and she was instantly recognizable. A superstar without the ego, making her all the most lovable. 


What Divine gifts from above were given to them! With her breathtaking contralto and her brother's musical genius, Karen Carpenter is as beloved today as she was in her prime. 

Author Randy L. Schmidt's beautiful book Carpenters: An Illustrated Discography follows up his bestseller, Little Girl Blue the Life of Karen Carpenter. Just released, Randy has assembled an all star cast of music industry insiders to discuss each of their albums. For some incredible reason, he asked me to be involved. I was given the honor of discussing A Kind of Hush. What an honor! It seems as if it were only yesterday that collection was burning up my turntable and the 8-track player in my car!


(Thanks to Billy Rees on the A&M Corner boards for the scan.)

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